Still Using InstallBroadcast? Switch to the Play Referrer API by March 1, 2020

Hallo Friends cellphone prices and specifications, In the article that you are reading this time with the title Still Using InstallBroadcast? Switch to the Play Referrer API by March 1, 2020, we have prepared this article well for you to read and take the information in it. hopefully the contents of the post Article android developers, Article Featured, Article Google Play, what we write you can understand. all right, have a nice reading..

Posted by Marcus Leal, Product Manager, Google Play Ads

How do people find your app? It’s the million-dollar question for any developer, and the answer can help you make the right choices about your marketing strategy and budget. Accurate install referral data is crucial for understanding which traffic sources send users to download your app from the Google Play Store, as well as identifying fraudulent attempts to claim install attributions.

That’s why in 2017, we launched the Play Install Referrer API, which provides a reliable and robust mechanism for apps to retrieve referral information directly from the Play Store. It was a big step forward from the old install_referrer intent broadcast, so many developers made the switch right away, including App Attribution Program partners like Adjust, AppsFlyer, and Kochava. Now, because it’s been replaced by the new API, we’ve decided to deprecate the install_referrer intent broadcast mechanism on March 1, 2020. After this date, new versions of the Play Store app will no longer broadcast the install_referrer intent after app installs.

We are asking developers who still rely on the install_referrer to use the Play Install Referrer API instead. Among other advantages, the Install Referrer API offers better performance, uses a secure communication channel between your app and the Play Store, and offers a more robust solution against spoof and attribution fraud.

If you still use the Broadcast API and the install_referrer intent to track your referrals, be sure to make the switch by March 1, 2020. Migration is easy, and the cost of adoption is low. Learn how to use the Play Install Referrer API to track your app installs today.

★ ★ ★ ★ ★

Thus the article Still Using InstallBroadcast? Switch to the Play Referrer API by March 1, 2020

Enough of the articles Still Using InstallBroadcast? Switch to the Play Referrer API by March 1, 2020 this time, hopefully it can be of benefit to all of you. well, see you in another article post.

You are now reading the article Still Using InstallBroadcast? Switch to the Play Referrer API by March 1, 2020 By address link https://cellphone-prices-and-specifications.blogspot.com/2019/11/still-using-installbroadcast-switch-to.html